论文部分内容阅读
近日,有媒体援引京东商城副总裁吴声前妻爆料,吴声通过直接或间接持股的方式以京东商城为食。负责“8.15”电商价格战营销的NTA创新传播机构创始人申音、金山CMO刘新华和自称资深营销人的罗振宇等人亦被卷入。@安东骏YOO:作为电子商务行业领先者(无论是供应、渠道、成本,还是物流),京东可谓麻烦不断,是什么让京东这么急躁?是资本的压力,还是其他原因不得而知,能确定的是京东正在流失品牌价值!?
Recently, some media quoted the former vice president of Jingdong Mall Wu Sheng broke the news before his wife, Wu Sheng directly or indirectly by holding the way to Jingdong Mall for food. Responsible for “8.15 ” electricity supplier price war marketing NTA creative communication agency founder, Jinshan CMO Liu Xinhua and self-proclaimed senior marketing person Luo Zhenyu and others were also involved. @ Anton Jun YOO: As a leader in e-commerce industry (whether it is supply, channel, cost, or logistics), Jingdong can be described as troublesome, what makes Jingdong so impatient? Is the capital pressure, or other reasons unknown It is determined that Jingdong is losing brand value !?