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当前,中国广播电视行业正迎来新一轮的大整合、大分化、大改组、大调整,身兼宣传事业和文化产业发展任务的城市广电集团何去何从?应如何利用广播电视的传媒优势,紧紧抓住新一轮产业调整的机遇,主动迎合,发展知识密集型产业?我们认为,首要前提是当好党和政府的喉舌,主动做好主流媒体的舆论宣传阵地。这
At present, China’s radio and television industry is ushering in a new round of major integration, big differentiation, major restructuring and major adjustments. What is the role of the city radio and television groups that are both propaganda and cultural industries in their task? How to make use of the media advantages of radio and television, Clinging to the opportunity of a new round of industrial restructuring and taking the initiative to meet and develop knowledge-intensive industries? The most important precondition is to act as the mouthpiece of the party and government and take the initiative in public opinion propaganda in the mainstream media. This