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市场调研作为企业开展决策工作的重要依据,是企业长期运营与发展的有力保障,一个企业要想保持长久的生命力,就要注重维持甚至增强商品的生命力。东风风行在商品生命周期的不同阶段开展相适应的市场调研,为商品规划、商品开发、营销战略等提供基础输入和决策参考,有效维护商品竞争力,确保商品存在感,实现企业商品销量和商品收益的最大化。本文详细阐述东风风行在商品生命周期各个阶段市场调研的开展和应用。
Market research as an important basis for enterprises to carry out decision-making work is a powerful guarantee for the long-term operation and development of an enterprise. If an enterprise wants to maintain its long-term vitality, it must pay attention to maintaining or even enhancing the vitality of its products. Dongfeng popular in different stages of the product life cycle to carry out appropriate market research, product planning, product development, marketing strategy to provide basic input and decision-making, effectively maintain the competitiveness of goods to ensure that the sense of presence of goods to achieve business sales of goods and goods Maximize revenue. This article elaborates the prevalence of the market in the commodity life cycle of all stages of market research and application.