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第七届中国最佳公共关系案例大赛的征集工作已经开始了,这是中国国际公共关系协会(CIPRA)推动中国公关业向专业化方向发展的一项重要举措。设立奖项、定期举办公关案例的评选符合国际惯例。国际公关协会(IPRA)的“世界最佳公关金奖”和美国公关协会(PRSA)的“最佳公关案例银砧
The collection of the 7th China Best Public Relations Case Competition has already begun. This is an important measure taken by CIPRA to promote the development of China’s public relations industry in the direction of specialization. The establishment of awards, regular public relations case selection in line with international practice. The International Association of Public Relations (IPRA) “World’s Best Public Relations Gold Award” and the PRSA Best PR Case Silver Anvil