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改革开放以来,我国的啤酒工业获得快速发展。随着人们生活水平的逐步提高,啤酒已进入家庭,摆上餐桌,销往农村。啤酒市场日趋活跃、购销两旺。在工业食品中,啤酒是发展速度最快、整体水平较高、供需之间协调较好的产品之一。十多年前普遍存在的“啤酒荒”,已基本得到扭转。回顾近十多年啤酒工业发展历程,主要有以下特点:
Since the reform and opening up, China’s beer industry has achieved rapid development. With the gradual improvement of people’s living standards, beer has entered the family, put on the table, sold to the countryside. The beer market is becoming increasingly active and buying and selling are booming. Among industrial foods, beer is one of the products with the fastest growth rate, higher overall level, and better coordination between supply and demand. The beer shortage that prevailed more than a decade ago has basically been reversed. Reviewing the beer industry development history in the past decade or so, it mainly has the following characteristics: