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本文主要对陕西在以资源为导向模式的旅游产品开发中存在的弊端进行了分析,提出了以市场为导向进行旅游产品开发、创新的措施建议。
This paper mainly analyzes the shortcomings of Shaanxi in the development of tourism products based on the resource-oriented model and puts forward the suggestions of market-oriented measures for the development and innovation of tourism products.