【摘 要】
：
具有可增值价值的包装设计不仅为商品提高销售、为企业塑造品牌,还使生态环境得到保护、促进社会的精神文明建设及可持续发展.而包装设计中的包装材料设计,正是增加包装可增
【机 构】
：
浙江财经学院东方学院,浙江杭州,310004
论文部分内容阅读
具有可增值价值的包装设计不仅为商品提高销售、为企业塑造品牌,还使生态环境得到保护、促进社会的精神文明建设及可持续发展.而包装设计中的包装材料设计,正是增加包装可增值价值的一个重要部分.所以在包装材料课程当中,除了让学生对各种材料的特性与如何运用有所认识之外,更要将价值增值的概念贯穿整个教学过程.本文从分析包装材料设计课程的特点入手,论述了如何包装材料设计课的教授中向学生灌输实现价值增值的可能性,以及如何通过包装材料设计增加包装的可增值价值.
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