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半年前,晚报的一位编辑约我写一篇关于博客的文章,恰因为自己博客的点击率居低不上,便写了一篇题为《谁在乎我的博客》的文字。大意是自己最初想靠网络极快的传播速度把博客变成一个大港湾,不仅容纳博友之间的交流,更能容纳广告商的投资,从而弥补自己多年买彩票未中大奖的不足,却在日均两三次的稳定点击率面前清醒地认识到这种不可能性,遂仰天长叹:谁在乎我的博客?
Six months ago, an editor of the Evening News asked me to write an article about blogs. Because his blog had a low click-through rate, he wrote an article titled “Who cares about my blog.” The general idea is that he initially wanted to rely on the fast speed of the Internet to turn the blog into a big harbor, not only to accommodate the exchanges between bloggers, but also to accommodate the investment of advertisers, so as to make up for the lack of winning the lottery ticket for many years. In the face of two or three steady daily clicks, I realized that this impossibility is sobering. I sigh and say: Who cares about my blog?