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“立诚”这一指导各类修辞活动的基本准则对于节目主持人而言同样有着重大的指导意义,其内涵不仅限于道德规范,而且直指节目主持创作的基本原则与方法。“立诚”原则关系到主持人语言活动的内容与形式,关系到主持人的创作特色与创作境界。继承这一修辞传统于节目主持有着重要的实践意义。
“Li Cheng ” This guide the basic norms of various rhetorical activities for the program host also has a significant guiding significance, its content is not limited to moral norms, but also directed at the program director of the basic principles and methods. The principle of “Li Cheng” is related to the content and form of the host’s language activities and relates to the author’s creative features and creative realm. The inheritance of this rhetorical tradition has an important practical significance in program hosting.