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本文首先简略分析了SWOT与休闲体育产业,然后结合SWOT详细阐释了后奥运时期国内休闲体育产业的发展,最后提出了后奥运时期休闲体育产业发展的SWOT战略选择。
This article first briefly analyzes SWOT and leisure sports industry, and then elaborates the development of domestic leisure sports industry after the Olympic Games with SWOT. Finally, it puts forward the SWOT strategic choice of the leisure sports industry after the Olympic Games.