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CSR正处在转折期,这在近期的欧盟CSR多利益相关方论坛(MSF)上显现无遗。几年前,这些还是司空见惯的:跨国公司设置议程,投资社区,在舞台上展示他们的成功,谈论一个又一个商业案例等等。中小企业显得落后了一点,倒不一定因为没有实际行动,而是由于没有大肆谈论自己对社会的投资。大企业可以组织会议、印制宣传册和举办演讲,比如“可持续发展、气候、创新、教育和包容等”议题,将之内在地联系起来,
CSR is in its infancy, which is evident in the recent EU CSR Multistakeholder Forum (MSF). A few years ago, these were commonplace: multinationals setting agendas, investing in communities, demonstrating their success on stage, discussing business cases one after another, and more. Small and medium-sized enterprises seem a little behind, not necessarily because there is no real action, but because there is no talk about their own investment in society. Large companies can organize meetings, print brochures and hold presentations, such as “sustainable development, climate, innovation, education and inclusiveness,” issues that are intrinsically linked,