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近日,媒体炒作的京东打响河南零售业地面攻防第一枪,首选许昌直面胖东来的报道满天飞,引发行业关注。对此,业界人士认为,京东此番简单粗暴的低级促销周营销宣传更多是炒作、在新市场领域混个脸熟,在相当长一段时间内不会改变市场格局,最多是与当地实体零售企业共生共存,为消费者营造多元化的消费体验。作为当地实体零售企业,需要适当关注线上零
Recently, the media hype Jingdong started offensive and defensive shots of Henan retail ground, the first choice of Xuchang fat reports east face everywhere, triggering industry concerns. In this regard, the industry believes that Jingdong this simple and crude low-level marketing week marketing more speculation in the new market mixed face to face for a long period of time will not change the market pattern, up with the local retail entity Coexistence of business symbiosis for consumers to create a diversified consumer experience. As a local entity retailer, there is a need to focus on online zero