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《营销赐福》透过它最具震撼的营销理念,最具实效的真实案例和最具突破性的营销方法向大家揭秘了金融零售业务的成功奥秘。在人们还在为怎么卖产品,如何卖出产品绞尽脑汁的时候,该书已经把营销细分为“卖产品——卖服务——卖思想”三个层次,并进行了一次序的整合。这看似是分阶段、分步骤进行的过程,已经被他们贯穿于日常工作的始终,并且进行了成功的运用。在“以爱尽责,传播价值”、“让优秀成为习惯,让方法成为力量,让快乐成为心态”等理念的企业文化陶冶下,营销演变成一份传递爱的事业。春夏秋冬,严寒酷暑,营销都在挑战着自我,
“Marketing Blessing” reveals the mysteries of the success of the financial retail business through its most impressive marketing concept, the most effective real-life case and the most ground-breaking marketing approach. When people are still racking their brains about how to sell their products and how to sell their products, the book has broken down the marketing into three levels: selling products, selling services, selling ideas, and proceeding with the order Integration. This appears to be a phased and step-by-step process that has been carried through their daily work and has been successfully used. Marketing evolves into a career of passing love under the corporate culture of “taking responsibility, spreading value,” “making excellent become a habit, making a method a power and making happiness a mentality.” Spring, summer, autumn and winter, cold and heat, marketing are challenging themselves,