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随着《企业法》的贯彻执行,厂长负责制的推行,许多企业党委宣传部门的精简撤销合并,企业报为“基层党报”的提法已不适应企业发展的客观实际。企业报应该姓“企”。企业报转轨、改革宣传内容的方向应该逐步由“专”向“综合”发展,使其成为一种特殊性质的综合性报纸。由于它自身毕竟是企业报,与社会上的党委机关报和专业行业报相比,尽管带有某种专业性质,但它主要应以本企业为主,立足本企业,为全企业职工服务;同时要带有企业的特色,成为企业的信息总汇和新闻发布中心,发挥其它报纸无法取代的独特作用。企业报要完成指导思想、宣传任务和开门办报方面的转轨,也要在体制上转轨变型。据调查,企业
With the implementation of the “Enterprise Law”, the implementation of the factory director responsibility system, the simplification and revocation of mergers and acquisitions by the propaganda departments of many enterprises, the reference made by enterprises to the “grassroots party newspaper” has become unsuitable for the objective reality of the enterprise’s development. Corporate newspaper should surname “enterprises.” Corporate newspapers should be reformed, and the direction of reforming publicity contents should gradually be developed from “special” to “comprehensive”, making it a comprehensive newspaper of a special nature. As it is, after all, it is an enterprise newspaper. Compared with the organs of the Party committees and professional industry in the society, despite its professional nature, it should mainly be based on the enterprise and based on the enterprise so as to serve the entire enterprise staff. At the same time with the characteristics of the enterprise, as corporate information center and press release center, play a unique role that other newspapers can not be replaced. Corporate newspaper to complete the guiding ideology, propaganda tasks and open the door to run the newspaper transition, but also in the institutional transition. According to the survey, business