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随着经济体制改革的不断深入,企业加快了从生产型向生产经营转变的步伐,把企业从单纯的执行计划、组织生产,转向了既要执行指令性,服从客观调控,又要自营组织生产和销售。随着改革步伐的加大,企业将更多的直接面对市场,逐步走上商品经济的大舞台。一、赢得市场,关键靠产品企业进入市场,宛如进入竞技场。市场的原则就是竞争一优胜劣汰。而市场竞争的焦点在于产品,在于产品的适销程度。因
With the continuous deepening of the reform of the economic system, enterprises have accelerated the pace of transition from the production model to the production and management. They have shifted from simply implementing plans and organizing production to implementing directives, subjecting to objective regulation and self-organization. Production and sales. As the pace of reforms increases, companies will more directly face the market and gradually embark on the big stage of the commodity economy. First, to win the market, the key lies in the product companies entering the market, just like entering the arena. The principle of the market is to compete for the survival of the fittest. The focus of market competition lies in the product, which is the degree of marketability of the product. because