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“旅行社经营管理”是旅游管理专业教学过程中一门重要的必修课,具有很强的实践性。由于学生缺乏对旅行社行业的认识,采用传统的课堂教学难以获得良好的教学效果。本文就如何提高课堂教学效果提出了自己的观点。《旅行社经营管理》课程是旅游管理专业的基础课,不仅与多门学科相关联,同时也具有较强的实践性与应用性。然而,传统的《旅行社经营管理》课程的教学目标更侧重于理论
“Travel Agency Management ” is an important compulsory course in the teaching of tourism management, with a strong practicality. Due to the lack of students’ understanding of the travel agency industry, it is difficult to obtain good teaching effects through the traditional classroom teaching. This article puts forward my own views on how to improve the effectiveness of classroom teaching. “Travel Management” course is the basic course of tourism management, not only related to many disciplines, but also has strong practicality and applicability. However, the traditional teaching objectives of “travel agency management” are more focused on theory