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学术期刊大都是针对某一行业或相关行业的刊物,学科性和专业性都很强,读者和作者群体相对较窄,行业竞争激烈。以测绘地理信息行业和《测绘科学》期刊为例,以编辑的责任为主线,从理论和具体实践两方面讨论提高学术期刊行业影响力的方法,主要通过扩展作者群、提升编辑品格品味、多途径扩大宣传和做好服务等措施,最终打造具有高质量、作者和读者认可和容易识别等特点的行业期刊品牌。
Most of the academic journals are publications targeted at one industry or related industries, which are highly disciplined and professional. The readership and author groups are relatively narrow and the industry is highly competitive. Taking the surveying and mapping geography information industry and periodicals of “Surveying and Mapping Science” as an example, taking editor’s responsibility as the main line, this paper discusses ways to improve the influence of academic journals industry from the aspects of theory and practice, mainly through expanding the author group, Ways to expand publicity and good service and other measures, and ultimately create high-quality, author and reader recognition and easy identification of industry journals brands.