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对于电力企业来说,新闻宣传在推动企业发展方面有着不可替代的作用。对内,它是员工与企业交流的桥梁和纽带,是氛围营造的重要载体和手段,有着统一思想、凝心聚力之功效;对外,则承担着树立品牌形象、弘扬企业文化的重大使命。过去,供电企业的宣传平台无非是传统意义上的媒体,如报纸、电视台以及公司网站。作为公司内部宣传的阵地,公司网站可以及时传递上级工作要求、报道
For power companies, news propaganda plays an irreplaceable role in promoting the development of the enterprise. Internally, it is a bridge and link between employees and enterprises. It is an important vehicle and means for creating an atmosphere, and has the same effect of unifying thoughts and solidifying together. For the foreigners, it undertakes the important mission of establishing a brand image and promoting corporate culture. In the past, the publicity platform for power supply enterprises was nothing more than the media in the traditional sense, such as newspapers, television stations and the company’s website. As the company’s internal propaganda position, the company website can promptly transmit the requirements of superiors, reports