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在教学中运用举例子讲授法、讨论法、市场调查方法和案例分析法这四种方法,调动了学生学习《市场营销》课的积极性,教学效果显著。
In the teaching of the use of examples such as teaching law, discussion method, market research methods and case analysis of these four methods to mobilize the enthusiasm of students to learn “marketing”, the teaching effect is remarkable.