论文部分内容阅读
提升学生的情商素质是市场营销本科专业培养的重要目标之一。为了实现这一目标,市场营销本科专业课程教师应选择科学的教学方法创新途径,在教学过程中实施创新的教学方法。
Improving students’ EQ quality is one of the important goals of marketing undergraduate majors. In order to achieve this goal, undergraduate professional marketing teachers should choose innovative ways of teaching scientific methods of innovation in the teaching process of teaching methods.