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在天津广告节上,与九合成员台相聚,大家测算了一下,今年全国地面频道广告总量预计突破100亿元。其中,江苏城市、山东齐鲁、河南都市、浙江教科等全国几个重点区域的地面频道广告总量将突破40个亿,总体比去年增长近10%,增长幅度位居全国各个传媒板块前列。我想表达的是,整个地面频道的总量其实是个惊人的数字,整个地面频道的市场也是庞大的,它的发展是良性有序的。在未来,央视一家独大,卫视血拼激烈的背景下,九合组织将拥有一个比肩一线卫视的蓝海市场,它所带来的利益、机会是非常值得期待的,值
In the Tianjin Advertising Festival, together with the Jiuhe members Taiwan, we measure a bit, this year the total amount of terrestrial channel advertising is expected to exceed 10 billion yuan. Among them, the total number of advertisements on terrestrial channels in Jiangsu, Qilu, Henan, Zhejiang and other key areas of the nation will exceed 40 billion, an increase of nearly 10% over the previous year, ranking the forefront among the various media sectors nationwide. What I want to express is that the total amount of terrestrial channels is actually a staggering figure. The entire terrestrial channel market is also huge. Its development is benign and orderly. In the future, under the background of the dominance of CCTV and the fierce competition of satellite TV shopping, the Comoros will have a Blue Ocean market with a shoulder-to--head satellite TV service. The benefits and opportunities it brings are very much worth the wait. The value