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弘扬社会主义核心价值观是广播影视文化的天职。仅从《感动中国十大人物》评选活动、“寻找最美乡村教师”、“寻找最美乡村医生”等被媒体称之为“寻人”的节目,以及就“幸福”、“家风”的随机采访等即可看出,中国广电人这些年一直在为践行这一天职而创造性地工作着。但不忽回避,围绕传播社会主义核心价值观这一命题,广电传播在受到称道的同时,也不乏诟病。为更好地践行这一天职,广电人必须从虚实两个方面下更大工夫。
Carrying forward the socialist core values is the bounden duty of radio, film and television culture. Only from the “move China’s top ten people” contest, “looking for the most beautiful country teacher ”, “looking for the most beautiful country doctor ” and other media called “tracing ” program, and on the “happiness” “Family Style ”, we can see that Chinese radio and television personnel have been working creatively for these days. However, not neglecting to evade the issue of broadcasting the core values of socialism, radio and television broadcasting is commended at the same time, there is no lack of criticism. In order to better practice this duty, broadcasters must make greater efforts from both actual and real conditions.