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电视购物产生于美国,它以电视屏幕为媒介直观的给消费者展现商品的特性,省去消费者选购的奔波之苦,十分便捷,受到了消费者的欢迎。到上世纪80年代,在美国达到鼎盛,与网络一起并称为“现代家庭购物新方式”。电视购物传入
Television shopping was born in the United States. It uses TV screen as a medium to show consumers the features of products intuitively. It saves consumers the trouble of shopping. It is very convenient and has been welcomed by consumers. To the 1980s, reached its peak in the United States, together with the network and called “a new way of modern home shopping.” TV shopping incoming