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养生健康类电视节目是近年来较为流行的电视节目类型之一,其强调通过电视媒介引导观众积累科学、有效的养生锻炼知识与方法。同时,该类节目会借助氛围感的营造来降低受众认知、学习养生健康知识与方法的难度,传达出颇为轻松、有趣的鲜活气息。实用性与娱乐性的协调融合,使得养生健康类电视节目显得务实而又别致。在2015、2016年国内真人秀节目大潮的荡涤与同类节目竞争日趋加剧的背景下,不少受众认知度高的老牌养生健康类电视节目如《健康之路》、《我的健康我做
Health-care television programs, one of the more popular types of television programs in recent years, emphasize the accumulation of scientific and effective knowledge and methods of health-promoting exercises through television media. At the same time, this type of program will create a sense of atmosphere to reduce audience awareness and learn the health knowledge and methods of difficulty, to convey rather relaxed and interesting fresh breath. The combination of practicality and entertaining makes the health and health television programs appear pragmatic and chic. Against the background of intensifying the tide of domestic reality TV shows in 2015 and 2016 and the increasingly fierce competition for similar programs, many well-established television programs such as “Health Road” and "My Health I Do