论文部分内容阅读
本文从电影海报的历史性着手,分析了中国不同时期电影海报的文化价值、艺术风格和设计特点,在总结对比的基础上分析当下中国电影海报存在的些许问题,从对当代电影海报的同质化现象和世俗化现象,对电影海报文化品味价值及国际化趋势以及设计审美艺术性及表现手法多元化的角度着手对当前中国电影海报的发展方向提供了若干建议。
This paper analyzes the cultural values, artistic styles and design features of movie posters in different periods from the historical start of the movie posters. On the basis of the comparison and comparison, this paper analyzes some problems existing in contemporary Chinese movie posters. From the perspective of the homogeneity of contemporary movie posters, And phenomenon of secularization, this article gives some suggestions on the current direction of the development of Chinese movie posters on the cultural taste and international trend of movie posters, as well as the diversification of aesthetic design and performance techniques.