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外刊最近评论中国的广告业时指出,中国大陆自1949年以来,有30多年几乎没有广告业。这种状况是由三个原因造成的:第一是意识形态方面的原因。特别是“文化大革命”的10年期间,广告被认为是鼓吹资本主义式的消费,是资本主义文化的标志。这种认识使广告业在世界人口最多的国家中几乎绝迹。第二是由中国
Foreign media recently commented on China’s advertising industry when it pointed out that mainland China has had almost no advertising industry for more than 30 years since 1949. This situation is caused by three reasons: The first is the ideological reason. Especially during the 10 years of the “Cultural Revolution,” advertising was seen as advocating capitalist consumption and a symbol of capitalist culture. This recognition has almost extinct the advertising industry in the most populous countries in the world. The second is from China