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某顾客慕名购买了一知名企业的产品,不幸出现质量问题,代理商却拒作任何处理,顾客愤而投书当地报纸,对此事予以曝光。代理商理所当然地受到了消费者的指责,而厂家也被认为是厂大欺客,其产品顿时备受冷落。随后,经厂家作了多方努力,终于平息了这场风波,但不良的影响已经形成,由此造成的损失不可估量。由此可以看出,代理商的地位不可谓不重要,在很多情况下决定着企业的生死存亡。非常遗憾的是,许多企业忽视了这一问题,在发展了代理商之后,就撒手不管,怎么代理是你的事情,只要你销出了货,我就给
A customer who bought a well-known company's products, the unfortunate emergence of quality problems, the agents refused to make any treatment, customers angrily voted in local newspapers, to expose the matter. The agents were blamed by the consumers for granted, and the manufacturers were also seen as big-timers, whose products were out of control. Subsequently, after many efforts by the manufacturers, and finally calm the storm, but the adverse effects have been formed, the resulting loss immeasurable. From this we can see that the status of the agent is unimportant, in many cases determines the survival of the enterprise. Unfortunately, many companies ignore this issue, after the development of the agents, just leave, how the agency is your thing, as long as you sell the goods, I will give