体验经济时代下茶文化旅游发展探析

• 作 者: 段凌燕
• 机 构: 江汉艺术职业学院,
• 出 处: 旅游纵览(下半月)
• 发表日期: 2016年10期
• 关键词: 茶文化旅游 体验经济 旅游项目 文化体验 碗蕨 文化旅游 体验活动 旅游从业人员 旅游过程 中国文化

旅游本身就是一种体验活动,也正是因为旅游这一属性解决了旅游项目产品需要不断满足游客的个性化需求。茶文化作为中国文化内容的一种具体表现,在体验经济时代里,在茶文化旅游发展中就应当不断碗蕨茶文化可用于体验的各项功能,从而满足游客的个性化需求。本文就体验经济时代下茶文化旅游发展进行了相关的分析。

Tourism itself is an experiential activity, and it is precisely because of this property that tourism solves the need for tourists to continuously meet the individual needs of tourism products. Tea culture as a concrete manifestation of Chinese culture content, in the experience economy era, in the development of tea culture tourism should continue Bowen tea culture can be used to experience the various functions to meet the individual needs of tourists. This article analyzes the development of tea culture tourism in the era of experiencing economy.