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将基于区域产业集群发展形成的产业集群整体品牌命名“区域品牌”具有明显的缺陷,最适宜的名称术语应为“区域产业集群品牌”。区域产业集群品牌是一种区域俱乐部产品、区域共有产权和标识性知识产权。区域产业集群品牌的法律保护应采取地理标志集体商标、证明商标保护模式。
The name of the overall brand of the industrial cluster formed based on the development of regional industrial clusters has obvious defects. The most appropriate term should be “regional industrial cluster brand.” Regional industrial cluster brand is a regional club products, the region’s total ownership and logo of intellectual property. The legal protection of the brand of regional industrial cluster should adopt the collective trademark of geographical indication to prove the trademark protection mode.