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平面设计作为当代广告设计的重要载体,在设计中起到宣传等作用。随着社会的不断发展,平面设计也因此获得了飞快的成长。而当代平面设计却缺乏中国的艺术氛围。中国传统符号富含着丰厚的中华文化内涵,为平面设计提供着丰厚的创作资源。本文叙述了在平面设计中对中国传统符号的运用以及重要性。加强设计师在平面设计中对中国符号的提炼及运用。使中国的文化与现代的平面设计表现手法相结合,用一种全新的方式发扬中国的文化,创作出具有中国文化特色的平面设计作品。探索着蕴含中国文化的平面设计新样式!
Graphic design as an important carrier of contemporary advertising design, play a role in the design of publicity. With the continuous development of society, graphic design has achieved rapid growth. However, contemporary graphic design lacks the artistic atmosphere of China. Chinese traditional symbols are rich in rich Chinese culture and provide rich creative resources for graphic design. This article describes the use and importance of Chinese traditional symbols in graphic design. Strengthen the designers in the graphic design of the Chinese symbols and the use of refining. Chinese culture and modern graphic design techniques combined with a brand new way to carry forward the Chinese culture and create a graphic design with Chinese culture. Discover the new graphic design style with Chinese culture!