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中国社会的转型——由计划经济向市场经济的转型必然会带来文化和广播电视的转型。电视事业由单一的宣传事业型向宣传经营型转变,使宣传媒体不仅要承担着喉舌的功能,而且要承担创收积累、自我发展的任务。电视媒体现在事业型的人事、财务、节目的管理方式,已经容纳不下广播电视
The Transformation of Chinese Society - The Transition from a Planned Economy to a Market Economy Will Lead to the Transformation of Culture and Radio and Television. The TV business has changed from a single propaganda cause to a propaganda management type, so that the propaganda media should not only assume the function of the mouthpiece, but also assume the task of generating revenue and accumulating and self-development. TV media now career-type personnel, finance, program management, has not accommodated radio and television