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近年来,我国互联网应用正从信息传播和娱乐消费为主向商务服务领域延伸。但在电子商务专业人才培养的模式中,目前的专业实践课程和教学模拟平台已难于满足社会对电子商务专业实践能力的要求。学生的实践创新能力的提高仅靠课堂和书本是不够的,现在全国范围的各类竞赛和项目给学生提供了既经济又能比较好锻炼实践创新能力的机会。浙江义乌工商学院的“创业孵化园”办学模式取得了显著成效,成为许多学校借鉴的榜样。由此可见,新的实践教学模式应从学习借鉴开始,“真抓”学校的课堂教学质量,紧密结合“实干”内容,如实习实践、各类竞赛、社会调查,旨在培养和提高学生第二课堂的学习能力。
In recent years, Internet applications in our country are extending from the fields of information dissemination and entertainment consumption to the field of business services. However, in the e-commerce professionals training model, the current professional practice courses and simulation platform has been difficult to meet the social practice of e-commerce professional ability requirements. Students’ ability to practice innovation is not enough to rely solely on classroom and books. Nowadays, all kinds of competitions and projects across the country provide students with an opportunity to practice and innovate both economically and comparatively well. Zhejiang Yiwu Business School “business incubator ” school model has achieved remarkable results, as many schools learn from example. Thus, the new practice teaching model should start from the learning and reference, “really grasp ” the quality of classroom teaching in schools, “hard work ” content, such as practice practice, all kinds of competitions, social surveys, Improve students’ ability to learn in the second class.