“四川丝绸”的突围之旅

• 作 者: 陈春全 黄志忠
• 出 处: 大经贸
• 发表日期: 2007年11期
• 关键词: 丝绸公司 竹纤维 丝绸 纤维制造 竹子 慈竹 花背 纤维行业 竹种 纤维生产线

粉墨登场,征服客商故事还得从两年前的广交会说起。2005年10月15日,四川省丝绸公司组织了规模庞大的参展团高调入场,并展示了自己的秘密武器——竹纤维服装。在这次“广交会”上,四川省丝绸公司率先推出了用天然竹子纤维制造的中袖套衫、绞花背心、T恤衫等七款竹绿色产品。产品刚一摆上展台便吸引了广大客商的目光。不少客商熙熙攘攘地围在展位前面不断询问有关竹纤维服装的一些知识,一个40来岁的客商还一口气就买下了8件T恤衫。

Attendees, the story of conquering merchants have to talk about Canton Fair two years ago. On October 15, 2005, Sichuan Silk Company organized a large-scale high-profile participation of participating pavilions and demonstrated its own secret weapon, bamboo fiber clothing. At this “Canton Fair”, Sichuan Silk Co. took the lead in launching seven bamboo green products made from natural bamboo fibers, such as middle-sleeved pullover, twisted flower vest and T-shirt. Products just put on the booth will attract the attention of the vast number of merchants. Many businessmen bustling around the booth in front of constantly asking about some knowledge of bamboo fiber clothing, a 40-year-old merchant also breath bought eight T-shirts.