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“三下乡”社会实践活动作为现今社会有效锻炼当代大学生、切实帮扶国家贫困地区发展的重要手段,其对社会的影响力和可持续性与实践团队的宣传工作息息相关。本文立足于各高校“三下乡”实践工作的宣传手段展开叙述,涉及“三下乡”社会实践活动宣传工作的作用、“三下乡”宣传工作遇到的问题和如何建立完整有效的宣传体系来达到活动宣传目的,全面解读了“三下乡”宣传工作的必要性和重要性。
As an effective means of exercising contemporary college students in contemporary society and effectively helping the development of poverty-stricken areas in the country, the social practice activities are closely linked to the influence and sustainability of the society on the propaganda work of the practice team. This article is based on the propaganda means of “Three Going to the Countryside” practice in colleges and universities. It deals with the role of propaganda work of “three rural areas” social practice activities and the problems encountered in the propaganda work of “three rural areas” How to establish a complete and effective publicity system to achieve the purpose of promotional activities, a comprehensive interpretation of the “three to the countryside,” the necessity and importance of publicity.