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本文基于实证主义范式和扎根理论原始版本,即格莱瑟(Glaser)和斯特劳斯(Strauss)的版本,对重庆旅游产业组织形态进行了初步探讨,经过资料搜集、开放译码、主轴译码、选择译码等步骤,通过梳理得到:重庆旅游产业以“旅游认知”和“高层次导向”为基础范畴,以“产业形态”范畴为抓手,围绕“大旅游观”这一核心。通过参考相关文献以及遵循扎根理论进一步得出,重庆旅游业不应是产业经济,而是“区域经济”这一核心观点。
Based on the original versions of the positivist paradigm and grounded theory, namely the versions of Glaser and Strauss, this paper explores the tourism industry organization in Chongqing. After data collection, open decoding, spindle translation We can get the conclusion that Chongqing tourism industry is based on the categories of “tourism cognition” and “high-level orientation”, with the category of “industrial form” as the starting point, Big tourism concept “this core. By referring to the relevant literature and following the grounded theory, it is further concluded that Chongqing’s tourism industry should not be an industrial economy but a core concept of ”regional economy."