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10月28日,来自德国的全球领先体育用品会展平台ISPO,在北京拉开了2006年第二 届亚洲国际品牌体育用品及运动时尚博览会——ISPO CHINA全国巡回路演的序幕。 作为今年巡回推介的首站,“ISPO CHINA 2006北京运动时尚之夜”受到国内上百家体 育用品零售商、销售商及品牌商,以及全国50多家媒体的关注。慕尼黑国际博览会公司ISPO CHINA总监雷戴文先生到会并就明年的展会进行了介绍。他表示。今年ISPO CHINA的全 国巡演将紧扣“零售通路行”的主题,将继续在中国大陆及香港、台湾和澳门地区向广大零 售商及媒体推广第二届ISPO CHINA展会,力图把ISPO CHINA的理念覆盖到更多更广的 区域,从而带领更多的行业零售商及经销商第一时间接触到国际市场及品牌潮流信息。同 时,ISPO CHINA的参展商同时也是此次活动赞助商的奥索卡、RUKKA及KINGCAMP也 在会上展示了他们最新的产品及科技。
On October 28, ISPO, the world’s leading sporting goods exhibition and exhibition platform from Germany, kicked off the second Asian International Brand Sporting Goods and Sports Fashion Expo 2006 - ISPO CHINA National Circuit Roadshow in Beijing. As the first stop of this year’s tour promotion, “ISPO CHINA 2006 Beijing Sports Fashion Night” has attracted the attention of more than 50 domestic sports retailers, distributors and brands as well as more than 50 media outlets throughout the country. Mr. Lei Dewen, Director of ISPO CHINA, Messe München International Messe, presented the fair next year. He said. This year ISPO CHINA’s national tour will be closely linked to the theme of “Retail Access”. It will continue to promote the ISPO CHINA 2014 to retailers and the media in mainland China, Hong Kong, Taiwan and Macau in an attempt to cover ISPO CHINA’s philosophy To more and more areas, leading more industry retailers and distributors the first time access to international market and brand trend information. At the same time, Ozark, RUKKA and KINGCAMP, ISPO CHINA exhibitors and sponsors of the event, also presented their latest products and technologies.