论文部分内容阅读
1946年政协会议召开至内战爆发这段时期,国共双方围绕政协会议及其通过的决议,相互间展开强大的舆论宣传攻势,以争取有利的舆论环境与社会力量的同情与支持。在“破坏”与“保护”、“修正”与“坚持”的对决中,国民党虽然十分重视宣传,但由于其在宣传指导方针上的错误和不能客观真实地进行宣传报道,使其宣传效果大打折扣,在与中共的对决中落于下风。反观中共,无论在宣传的指导思想、方式方法上还是针对性、时效性等方面都比国民党更胜一筹,从而为中共争得了政治上的主动,赢得了宣传战的胜利。
During the period from the convening of the CPPCC in 1946 to the outbreak of the civil war, both the KMT and the CPC conducted a strong publicity campaign against each other around the CPPCC session and the resolutions passed by them to win the sympathy and support of the favorable media environment and social forces. Although the Kuomintang attaches great importance to publicity in the confrontation between “Destruction ” and “Protection ”, “Amendment ” and “Perseverance ”, due to its mistakes in the guidelines for publicity and the fact that it can not be objectively and truthfully carried out Propaganda and reporting, to greatly reduce the effectiveness of its publicity, in the duel with the CCP at a disadvantage. On the other hand, the CCP won the political activism and won the propaganda battle victory over the Kuomintang, no matter in terms of the guiding ideology, method and method of its propaganda, timeliness and other aspects.