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随着市场的发展,生鲜电商的经营者们发现,在“收”的同时,很多方面也需要“放”。在生鲜领域,垂直类电商比传统电商发展的更早,供应链与物流的发展也相对较为完善,在这个领域,基本上是沱沱工社、优菜网、本来生活网、天天果园等“小而美”的企业。汉森世纪供应链管理有限公司总经理黄刚对本刊记者表示:“总体上来说,大部分生鲜电商刚刚完成投资,基本上处于亏损状态,主要是前端供应链的控制难度非常大,后端冷链物流成本也非常高。”
With the development of the market, the operators of fresh electricity suppliers have found that they need “release” in many aspects at the same time. In the fresh area, vertical electricity suppliers develop earlier than traditional electricity suppliers, and the development of supply chain and logistics is also comparatively perfect. In this area, it is basically Tuo Tuo Gong She, You Cai Wang, originally living net, every day Orchard, etc. “small and beautiful ” business. Huang Gang, general manager of Hansen Century Supply Chain Management Co., Ltd., told this reporter: “On the whole, most fresh electricity suppliers have just finished their investment and basically are in a loss state, mainly because the front-end supply chain is very difficult to control , Back-end cold chain logistics costs are very high. ”