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文化创意产业的不断兴起,促进了文化创意企业的发展与繁荣,文化创意产品作为新颖的消费品也应运而生,并在全国范围内取得了迅速发展。从层次上划分,文化创意产品主要分为核心文化、外围文化、延伸文化等三类创意产品,尤其是对文化创意产品的内涵和外延进行研究具有很强的实践指导意义和理论创新价值。因此,本文首先介绍文化创意产品的内涵,进而探析文化创意产品的外延。
The continuous rise of cultural and creative industries has promoted the development and prosperity of cultural and creative enterprises. As innovative consumer products, cultural and creative products have also emerged, and the country has achieved rapid development. Divided from the level, cultural and creative products are mainly divided into three types of creative products: core culture, peripheral culture and extension culture. In particular, the study on the connotation and extension of cultural and creative products has strong practical significance and theoretical innovation value. Therefore, this article first introduces the connotation of cultural and creative products, and then explore the extension of cultural and creative products.