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目前,企业作广告,喜欢上电视或登报纸,却忽略在杂志上刊登广告,这是选择广告的误区。其实,杂志广告有其独特的优势可以利用,特别是专业性产品刊登在专业杂志上,广告持久,还可配合文稿介绍,而且每一份杂志的读者都是用户,效果好。一般科技期刊的广告都很实惠。在科技期刊上刊登专业产品广告,实为明智之举。
At present, companies advertise, like on TV or newspaper, but neglected to advertise in the magazine, which is the wrong choice of advertising. In fact, magazine ads have their unique advantages can be used, especially in professional products published in professional magazines, advertising lasting, but also with presentation, and each magazine readers are users, the effect is good. General science and technology journals advertising are very affordable. It is wise to publish a professional product advertisement in a technical journal.