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江苏省棉纺织厂的产品,连年来多次获得全国优秀儿童用品奖;纺织工业部、农牧渔业部优秀产品奖和国家外贸出口产品荣誉证书。去年,“金陵”牌全晴细绒童衫获国家银牌奖。今年3月,他们拿了8000余件晴纶服装到北京王府井百货大楼展销,不到三天,就被争购一空。美国 ABH 公司从大洋彼岸送来了一面锦旗,称颂这家工厂“技术超群,保证质量”。他们是怎样创立名牌产品的呢?
Jiangsu Province, cotton textile mill products, over the years many times won the National Outstanding Children’s Products Award; Ministry of Textile Industry, Ministry of Agriculture, Animal Husbandry and Fisheries Award for outstanding products and national export certificate of honor. Last year, “Jinling” brand full fine velvet children’s shirt won the national silver medal. In March of this year, they took more than 8,000 pieces of acrylic clothing to the Beijing Wangfujing Department Store for sale. In less than three days, they were sold out. ABH company from the United States sent a pennant across the ocean, praising the factory “superior technology, quality assurance.” How do they create brand-name products?