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随着旅游业的国际化发展,跨文化交际在旅游行业中凸显重要。当今旅游高职院校学生的跨文化交际能力有待于进一步提高。大学英语教师在跨文化交际中起着主导作用,教师培养学生跨文化交际能力意识成为高校的一项重要任务。
With the internationalization of tourism, cross-cultural communication is of great importance in the tourism industry. The current intercultural communication skills of students in tourism vocational colleges need to be further improved. College English teachers play a leading role in intercultural communication. Teachers ’training of students’ awareness of intercultural communicative competence has become an important task for colleges and universities.