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定位很重要做微信必须要有定位,也就是说凡事要有个目的,如果你自己都不知道目的地在哪里的话,乱走,能走到目的地的可能性就不是很大。对于企业来说,做微信运营无非就两个目的:一是维护和服务好老客户,提高老客户的忠诚度。二是开发新的客户,促进市场的开发。有目的,才能去规划达到目标的路程和方法。维护老客户,提高忠诚度既然是提高老客户的忠诚度,你就应该时不时地给客户传递一些销售企业产品的一些知识,
Positioning is very important to do WeChat must have positioning, that is to say, everything should have a purpose, if you do not know where the destination, then go, can not go to the possibility of a great destination. For businesses, doing WeChat operations for nothing more than two purposes: First, to maintain and serve good old customers, improve customer loyalty. The second is to develop new customers to promote market development. Purposeful, in order to plan to achieve the goal of the distance and methods. Maintain the old customers and improve loyalty Since it is to improve the loyalty of old customers, you should from time to time to pass some of the knowledge of sales of enterprise products,