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毋庸置疑,我们已经跨进了新媒体时代,新媒体的发展、新技术的迭代、社交媒体的勃兴……传媒产品尤其是影视内容产品的跨平台传播已经成为事实。就从最近的影视内容市场来看,《中国好声音》《爸爸去哪儿》《极限挑战》等当红真人秀,《何以笙箫默》《琅琊榜》《芈月传》等热播电视剧,已经不仅仅是在以前一般意义上的电视上的高收视率和视频网站上的高关注度。更为重要的是,
Undoubtedly, we have stepped into the new media era, the development of new media, the iteration of new technologies and the rise of social media. The cross-platform dissemination of media products, especially video content products, has become a reality. From the recent video content market point of view, “China Sound”, “Where is my father”, “Extreme Challenge” and other popular reality show, “Why Sheng Sommer”, “Langya list”, “Yu month pass” and other hit TV series, has Not only is the high ratings on television in the general sense of the past and the high degree of attention on video sites. More importantly,