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知识经济时代的到来,对企业提出了挑战,文化资本的开发和管理已成为现代企业持续成长必须构筑的文化平台。现代企业必须时刻关注知识经济时代的市场走势,研究和探索文化资本运营的规律,创造出适合自身特点的文化资本的运营模式。 积聚文化资本,首先应建立适应文化资本运营的现代企业经营机制。企业欲使文化资本的开发和管理有章可循,使文化资本要素的各方面都能实现
The advent of the era of knowledge-based economy presents challenges to enterprises. The development and management of cultural capital has become a cultural platform that must be constructed for the sustained growth of modern enterprises. Modern enterprises must pay close attention to the market trends in the era of knowledge-based economy, research and explore the laws governing the operation of cultural capital, and create an operation mode of cultural capital suitable for their own characteristics. Accumulation of cultural capital, first of all should be established to adapt to the operation of cultural capital of modern enterprise management mechanism. Enterprises want to make the development and management of cultural capital rule-based, so that all aspects of cultural capital elements can be achieved