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“新常态下,《行进中国》不再重复‘昨天的老故事’,而是要走好‘今天的新路子’,创造‘明天的新辉煌’。”当今社会,新媒体以“新常态”使得新闻不再千篇一律、单调乏味。笔者认为《行进中国》正是通过“新常态”努力打造“走转改”升级版,彰显大众传媒的本色,传达人文主义情怀。对于“老故事”的“新常态”讲述,笔者从新媒体的人格化处理和时代化语言两个角度分析《行进中国》是如何以“新常态”讲好“老故事”的。
“Under the new normal,” going to China “will not repeat the” old story of yesterday “, but will take a good ’new road for today’ and create ’a new glorious tomorrow.’” In today’s society, the new media uses “ New normal ”makes the news is no longer monotonous, boring. The author believes that it is through the “new normal” that “moving toward China” is striving to create an upgraded version of “turning around changes and transformations”, highlighting the true nature of the mass media and conveying humanistic sentiments. As for the “new normal” of “old stories”, the author analyzes how “traveling to China” talks about “new normal ” from the perspectives of the new media’s personalization and the contemporary language “old stories ”of.