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旅游升级版的打造,意味着阿坝旅游业将实现新的质变目标,这一目标的实现自然要经历艰难的量变积累。旅游产业中的任何一个部门都将面对空前激烈的竞争环境,和提升综合竞争实力的重任。羌区的多数农家乐是依托于景区而发展起来的,其经营状况与景区发展密切相关。农家乐要赶上区域旅游升级的步伐,就必须积极应对行业内部竞争和外部威胁,从规划、管理、服务、营销、人才等角度提升,以便构筑起竞争优势,从而立于不败之地。
Building an upgraded version of tourism means that Aba tourism will achieve a new qualitative change target. The realization of this goal naturally goes through a difficult accumulation of quantitative changes. Any sector in the tourism industry will face an unprecedented competitive environment and the task of enhancing the overall competitive strength. The majority of farmhouse music in Qiang district is developed on the basis of scenic spots and its operating conditions are closely related to the development of scenic spots. In order to catch up with the pace of regional tourism upgrading, the farmhouse must actively cope with the internal competition and external threats in the industry and enhance its planning, management, service, marketing and personnel in order to establish a competitive advantage and thus remain invincible.