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在一般情况下,企业展示设计被理解为是企业产品与企业文化等信息的空间显现,说企业展示设计离不开企业文化建设。企业文化作为一个大系统,含有企业哲学、企业价值观、企业精神、企业目标、企业制度、企业文体活动、企业形象等若干子系统,几乎涵盖企业生产经营活动的方方面面。它从各个领域,各个方面反映的一个企业相对于其他社会组织的区别和特征,而企业展示设计在一定意义上塑造和勾靳出了一个企业的文化形象,对企业文化建设具有战略上
In general, corporate display design is understood as the product of enterprise products and corporate culture and other information space show, that corporate display design is inseparable from the building of enterprise culture. As a large system, corporate culture contains a number of subsystems such as corporate philosophy, corporate values, entrepreneurship, corporate goals, corporate systems, corporate cultural activities and corporate image, covering almost all aspects of corporate production and business activities. It reflects the differences and characteristics of one enterprise relative to other social organizations in all fields and in all aspects. However, in a certain sense, the enterprise display design shapes and checks the cultural image of an enterprise, and has a strategic effect on the construction of enterprise culture