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Andrew Meaden简介:传立媒体北亚区首席执行官,管理包括中国、中国香港、台湾地区、韩国和日本传立的运营。2005年10月,Andrew来到中国,担任传立中国华东华南区副总裁,2006年11月成为传立中国区总裁,2008年6月1日起升任传立媒体北亚区首席执行官。2008年4月17日,传立媒体宣布进行全球转型重组,转型将在传立媒体全球67个国家的97个分公司中全面推进。作为行业的领导者,是什么原因促使传立全球转型?转型以后传立组织架构将发生怎样的改变?这将对传立和客户的合作产生什么影响?带着种种疑问,《成功营销》记者专访了传立媒体北亚区首席执行官Andrew Meaden。
About Andrew Meaden: North Asia CEO Chuan Media manages the establishment of operations in China, Hong Kong, Taiwan, Korea and Japan. In October 2005, Andrew came to China to serve as vice president of China Southern China. In November 2006, he became President of Chrysostom China. From June 1, 2008, he was promoted to CEO of North Asia of Chimei Media. On April 17, 2008, the mass media announced the global restructuring and restructuring, and the transformation will be fully promoted in 97 branches of 67 countries in the world. As a leader in the industry, what motivates the establishment of a global transformation? What changes will be made to the organizational structure after the transition? Will this have an impact on the partnership and customer cooperation? With all doubt, the “successful marketing” reporter Interview with Andrew Meaden, CEO of North Media, Chongli Media.