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电子商务是不是主流,这种价值判断的问题其实一点也不重要。重要的是:卖方想在哪里出现?买方又在哪里出现?这样的事实判断,才是苏宁需要考虑的东西。人物:张近东话语:电子商务模式不符合商业规律,未来不可能成为主流消费渠道。时间:2010年3月后续发展:2012年7月,张近东将个人股权抵押,完成苏宁历史上最大规模的一次增资——47亿元人民币,苏宁全面向电商转型。张近东在说“电子商务不符合商业规律”的时候,并不意味着苏宁没有涉足电子商务。2009年8月,苏宁就对它的网上商城做了一次全面升级,并将之改名为苏宁易购。不过长期以来,
E-commerce is not the mainstream, the issue of value judgments is not important at all. The important thing is: Where does the seller want to appear and where does the buyer appear? This fact is what Suning needs to think about. People: Zhang Jindong discourse: e-commerce model does not meet the business rules, the future can not become the mainstream consumer channels. Time: March 2010 Follow-up Development: In July 2012, Zhang Jindong mortgaged individual equity and completed the largest capital increase in Suning’s history - RMB47 billion. Suning fully transformed itself into an electricity supplier. When Zhang Jindong said that “the e-commerce does not conform to the business rules”, it does not mean that Suning did not engage in e-commerce. In August 2009, Suning made an all-round upgrade to its online store and renamed it Suning Tesco. However, for a long time,